Category Archives: Retail

Spirit of building global business- an ode to Bikaner

This gallery contains 4 photos.

Today is Akshaya Tritiya,  this is an important day for many reasons and its specially significant for the people of Bikaner .  The foundation of this beautiful city was laid by its  Rao Bikajee.  The folk lore has it that … Continue reading

More Galleries | Leave a comment

Buying Calvin Klein

This gallery contains 14 photos.

Pune is no longer the cool pensioners paradise. Yesterday, mercury hit 40 deg and its 2 deg hotter than Bikaner (38 degree) in Western Rajasthan . So how does it affect me  ?  A startup guy in non air conditioned … Continue reading

More Galleries | 1 Comment

A great mattress at great price equals great sleep experience

This gallery contains 4 photos.

Last year I had done one critique on an incubator which prescribed that  Entrepreneurs should not sleep well : Progressively, people are agreeing that  sleep is one investment which gives highest RoI on productivity. For sleeping well, besides sound isolation, … Continue reading

More Galleries | Leave a comment

7 reasons why you cant google your way to the cheapest seller.

This gallery contains 2 photos.

We are stupid hero worshipers. Indians in particular are so starved of heroes that  even when someone has done some small, stupid fancy act, she is glorified as a God.  There was Ramar Pillai who was a god, who converted water to … Continue reading

More Galleries | 7 Comments

Solving your kid’s milk drinking problem

Often we face the problem : Kids refuse to have milk. The vegetarian parent are more concerned because milk is one of the best source of calcium and lots of vitamins. Someone seems to have cracked it. Lets see Quick … Continue reading

Posted in Design, Food and Drinks, Retail, Startups | Tagged , , , , , , , | Leave a comment

6 Shopping wisdom from Ganesa

We always derive a lot of our value systems from Gods and sometimes correlating with what gods had done or would do in such situations help us take faster decisions. Here are the top 6, we can learn from Hindu … Continue reading

Posted in Humor, Insights, Pricing, Productivity, Reality, Retail, Sellers, Wisdom | Tagged , , , , | 2 Comments

Shall we continue to buy from flipkart at higher price ?

Price is important but its not every thing.  To quote experience of a shopper,  last month, he ordered a book Beyond Buzz 2.0 from Homeshop 18 with COD because the book was Rs 200 cheaper on it than FK. This … Continue reading

Posted in Humor, Insights, Pricing, Productivity, Rationality, Reality, Retail, Sellers, Temptation, Wisdom | Tagged , , | 2 Comments

Saving private 10 lakhs on Mercedez Benz -Funny

Online reputation experts recommend to put no update about your career moves and promotions on social media. The best way to show that you are climbing the success ladder is to put a picture with your new car   Recently, … Continue reading

Posted in Humor, Insights, Pricing, Reality, Retail, Sellers, Temptation, Wisdom | Tagged , , | 3 Comments

How does it feel to buy the ‘Mercedes of Chocolates’ cheapest and relish it

I was recently reading a book Predictably Irrational (http://en.wikipedia.org/wiki/Predictably_Irrational) by an American author Dan Ariely where he talks about to extreme ends of chocolate quality. On the lower end of he selected Hershey’s and on the top end he mentions … Continue reading

Posted in Insights, Pricing, Retail, Sellers, Temptation, Wisdom | Tagged , , , , , , , , , | 2 Comments

5 seductive moves from marketers that make you buy

Human Buyology Ever wondered why there are moments when you lose control and end up on a shopping spree? It may not be your fault as you are just helpless to resist the 360degree  psychological forces at work to make … Continue reading

Posted in Humor, Insights, Pricing, Retail, Sellers, Wisdom | Tagged , , | Leave a comment

1 interesting strategy a ceiling fan retailer does about price

Last Thursday during our retailer interaction, we found an exciting pricing strategy by a seller. When we went to his shop, we saw that he had hung MRP on all ceiling fans on display.  When we asked him  if he gives discount … Continue reading

Posted in Humor, Pricing, Rationality, Reality, Retail, Sellers, Uncategorized | Tagged , , , | 1 Comment