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How does it feel to buy the ‘Mercedes of Chocolates’ cheapest and relish it

Posted on July 23, 2012 by ContentAdmin Wicfy

I was recently reading a book Predictably Irrational (http://en.wikipedia.org/wiki/Predictably_Irrational) by an American author Dan Ariely where he talks about to extreme ends of chocolate quality. On the lower end of he selected Hershey’s and on the top end he mentions … Continue reading →

Posted in Insights, Pricing, Retail, Sellers, Temptation, Wisdom | Tagged , , , , , , , , , | 2 Comments